sweepstakes - traduction vers français
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sweepstakes - traduction vers français

LOTTERY ORGANIZED AS A MARKETING PROMOTION
Prize draw; No purchase necessary; Sweepstakes
  • A [[Calcutta Derby]] sweepstake ticket
  • Tickets being chosen in the [[Irish Hospitals Sweepstake]], 1946
  • [[U.S. Federal Trade Commission]] seal
  • A 1987 Pepsi can advertising the Cubs Home Run Sweepstakes.

sweepstakes      
n. sweepstakes

Définition

Sweepstakes
·noun A winning of all the stakes or prizes; a sweepstake.
II. Sweepstakes (·sg / ·pl) A race for all the sums staked or prizes offered.
III. Sweepstakes (·sg / ·pl) The whole money or other things staked at a horse race, a given sum being put up for each horse, all of which goes to the winner, or is divided among several, as may be previously agreed.

Wikipédia

Sweepstake

A sweepstake is a type of contest where a prize or prizes may be awarded to a winner or winners. Sweepstakes began as a form of lottery that were tied to products sold. In response, the FCC and FTC refined U.S. broadcasting laws (creating the anti-lottery laws). Under these laws sweepstakes became strictly "No purchase necessary to enter or win" and "A purchase will not increase your chances of winning", especially since many sweepstakes companies skirted the law by stating only "no purchase necessary to enter", removing the consideration (one of the three legally required elements of gambling) to stop abuse of sweepstakes. Today, sweepstakes in the United States are used as marketing promotions to reward existing consumers and to draw attention to a product. By definition, the winner is determined by pure random chance rather than skill.